Welcome to BS’ing with Brandi where our mission is to #GetShitDone. I'm your host Brandi Good and today we’re going to talk about how you can reduce shiny object syndrome, save time, maybe even save money by using these 6 steps to choosing the best tech for your business.
Outsourcing is scary - I know from both sides of the coin. Not only is it an additional expense, it can feel like a gamble to hand off tasks and logins to another person - like leaving your new baby with a babysitter for the first time! In this article I’ve put together some guidelines about what you can do to make sure you pick the right service provider for your needs and how to create an awesome working relationship.
This topic came from a recent podcast episode that I recorded for Allie at The Educated Boss. The episode isn’t out yet, but as soon as it is I will update the link in the notes. Allie asked me what was the one system in my business that I couldn’t live without. For a few seconds my brain flashed to my website, or lead magnet funnels, or my online booking software, but really, if it wasn’t for the system I have set up for task and project management - what I’ll refer to as my productivity system - my business would completely fall apart.
With the increasing popularity of online courses I see a lot of business owners investing $$ into software and technology without actually finding out if their material is any good. Beta testing your course is an amazing idea because if it goes well you get to work out the kinks, improve your content, and walk away with testimonials and cheerleaders when you’re ready to roll it out at full price.
Once upon a time I did a twice weekly Facebook Live show. Then a weekly Facebook Live show. Then it went on a summer hiatus. And then it just . . . disappeared. That old Facebook Live show is now being resurrected and repurposed, and I want to share with you what I learned from the experience and why I’m changing things up.
You don’t have the budget for a studio set up like Amy Porterfield or Marie Forleo, but that’s definitely the direction you want to head in. That’s awesome and I fully support you. But first you have to get started! Here are some solutions for recording your videos that you can pretty much do right now and get your content out into the world.
Video is a great way to engage and catch people's attention. You don’t need a degree and expensive editing software to get started - the internet is full of online tools and apps that make videos a snap! Here I’ve listed some of my the best that are available on desktop and/or mobile device - all with free plans. If you are looking for additional resources I’ve got listings for free stock photos or clips to add to your videos.