Best Micro-Holidays for Social Media

Best Micro-Holidays for Social Media

Ever scroll through your feed and see a fun hashtag popping up to commemorate a cause or day or holiday and you thought to yourself, "Gee, I really could have applied that to my business. Wish I'd known about it sooner so I could have written something or taken a picture or made a graphic!"

Bonus: want a more detailed listing? You can access a download at the end that outlines even more micro-holidays that you can use to create content for your social media networks!

 

[Updated NOVEMBER 2017] Best Image Sizes for Social Media

[Updated NOVEMBER 2017] Best Image Sizes for Social Media

Unfortunately for us, each social media network has it's own ideal image size when posting photos, or uploading profile and cover photos. Below I've outlined the best image sizes for the most common platforms. These are the minimum best dimensions, so if you have a photo that is bigger (but is the same ratio) that will be fine too!

How to Track Unfollowers on Social Media (and Why I Do!)

How to Track Unfollowers on Social Media (and Why I Do!)

I've been questioned on this practice lately, people wondering why I would worry about who is unfollowing my business accounts on certain networks. It's not about vanity, it's not about making my follower/following "ratio" look awesome. Social numbers are nice, but they don't make a successful business. I have a damn good reason for tracking unfollowers and here it is!

Where to Find Free Images for Social Media [Updated]

Where to Find Free Images for Social Media [Updated]

If you're on social media and you aren't a photographer (either by profession or by hobby), chances are you've wondered where everyone gets the images they post. You know: the beautiful sunset, the super crisp flower close-up, the bright desktop flatlay. Below I've linked to a whole bunch of websites where you can get great photos. In addition, I've also provided some explanations on copyright and why you shouldn't use Google image search to get your photos.

How to Use Facebook Live Screenshare

How to Use Facebook Live Screenshare

Up until a week ago, in order to do a screenshare on Facebook Live you had to use third party software like OBS - Open Broadcaster Software (free but steep learning curve) or Be.Live (easy to use but expensive). I was super pumped when Facebook announced that they had added built-in screensharing functionality to Facebook Live! Here is how it works.

LinkedIn Articles vs Your Blog: Where Should You Post?

LinkedIn Articles vs Your Blog: Where Should You Post?

Did you know that LinkedIn has a built in blog feature? Not just updates/posts (or micro-blogging as social media posts are sometimes known as), but full on blog functionality with the ability to format, add images in the header and within your text, hyperlinks, and like/comment/share feature.

So should you start publishing on LinkedIn? What if you already have a blog somewhere else or your own website?