Worksheets and workbooks are a pretty standard part of any online course. With more and more people going paperless, it is important to give people an easy way to take notes and complete homework without either having to print things out or have expensive software that allows pdf editing.
This topic came from a recent podcast episode that I recorded for Allie at The Educated Boss. The episode isn’t out yet, but as soon as it is I will update the link in the notes. Allie asked me what was the one system in my business that I couldn’t live without. For a few seconds my brain flashed to my website, or lead magnet funnels, or my online booking software, but really, if it wasn’t for the system I have set up for task and project management - what I’ll refer to as my productivity system - my business would completely fall apart.
I get it. Social media is changing quickly. You are busy running your business and you don’t have the time to stay on top of all of the updates that are happening constantly (I’m looking at you, Facebook!). I am compiling all of the most relevant changes that you need to know about here in a single post - bookmark it and check back monthly!
With the increasing popularity of online courses I see a lot of business owners investing $$ into software and technology without actually finding out if their material is any good. Beta testing your course is an amazing idea because if it goes well you get to work out the kinks, improve your content, and walk away with testimonials and cheerleaders when you’re ready to roll it out at full price.
Once upon a time I did a twice weekly Facebook Live show. Then a weekly Facebook Live show. Then it went on a summer hiatus. And then it just . . . disappeared. That old Facebook Live show is now being resurrected and repurposed, and I want to share with you what I learned from the experience and why I’m changing things up.
You don’t have the budget for a studio set up like Amy Porterfield or Marie Forleo, but that’s definitely the direction you want to head in. That’s awesome and I fully support you. But first you have to get started! Here are some solutions for recording your videos that you can pretty much do right now and get your content out into the world.
Video is a great way to engage and catch people's attention. You don’t need a degree and expensive editing software to get started - the internet is full of online tools and apps that make videos a snap! Here I’ve listed some of my the best that are available on desktop and/or mobile device - all with free plans. If you are looking for additional resources I’ve got listings for free stock photos or clips to add to your videos.
One of the things that makes Instagram unique is the lack of clickable links in posts. People tell me that this makes for a better user experience, but it poses a challenge when you’re trying to run a business. Link in bio services are becoming more popular and are sometimes more convenient for people than creating a custom link page on their website. Inside you’ll find a comparison of the top 3 link in bio tools.