[Updated] Facebook newsfeed overwhelming? Make Facebook lists!

I love lists.  I love Facebook.   Therefore, lists + Facebook = kismet.

Seriously, now.  My Facebook news feed is full of people, companies, and groups that I have friended or liked for many different reasons.  And because I most often look at my newsfeed on my iPhone, I can only scroll so much before I get my poor thumb needs a rest.  If you're in the same boat, you need to create some Facebook lists.

By default, your news feed will display all of the posts by everyone you have liked, friended, or subscribed to. Maybe you’re hoping for some interesting status updates from your friends, but your feed is clogged with Words with Friends updates.  Maybe you’re looking for the daily tip from your favourite Facebook guru but can’t find it amongst all of the cross-posted twitter blasts from companies you've connected with.

The solution? Interest lists! (My only complaint is that you can only create interest lists from a personal account, and not a fan page, which would be awesome for targeted marketing . . . are you listening Mark Zuckerberg?)

Below is a tutorial to create your own Facebook list:

  1. Make sure you are using Facebook from your personal page
  2. Click on the Facebook logo or the 'Home' link on the menu. This will take you to your news feed.
  3. On the left side of the screen, scroll until you see the heading ‘Interests’.  Click on it!
    • Note: You may already have some lists - these are smart lists and are created based on the information you've entered on your profile.  For example, if you specified your high school, other friends who went to the same high school will be in this list.
  4. Click ‘Add Interests’
  5. Click ‘Create List’
  6. To add pages or friends to your list, you simply click on their profile image: 
    • Browse your friends or the pages you have liked and subscribed to
    • Browse the predefined categories (art, entertainment, technology, etc.) for people & pages that you haven’t subscribed to…yet
    • Use the search box in the top right corner to find people or pages
  7. When you are done, click Next
    • Tip: if you've made a mistake, you can always go back and click on their profile picture again to remove them from your list
  8. Give your list a name
  9. Select the list security (public, friends only, only me)
    • Tip: if you intend on making the list public, you might want to come up with a catchy title (think “Fridays are for Funnies” instead of “Funny People”)
  10. Select the list security (public, friends only, only me)
  11. Click Done.  Your new Facebook list will now appear under the ‘Interests’ heading for you to browse at your (and your thumb's) leisure.

[UPDATE] One of the biggest advantages of Facebook lists is for scoping out the competition and staying on top of their updates...without giving them a 'like' or clogging your browser's bookmarks bar. Yes, it may sound heartless, but keeping an eye on the competition can sometimes be a vital part of your business strategy. Don't believe me?  Read this article.  And this one.  And maybe this.  And . . . you get the idea.