If you're just starting your Facebook page, chances are that you may be a start up or running on a shoestring budget. It's important to maximize your marketing efforts without spending a lot of money. With a billion people on Facebook it's almost guaranteed that your target audience is there, but how do you get them to like your page?
Facebook ads continue to evolve and it's difficult to keep up with specific instructions for the ad manager and the different types of ads that are available. However, there are some tips that have remained consistent in all of the years that I've been training and coaching clients on Facebook ads. Here are my top tips!