I get it. Social media is changing quickly. You are busy running your business and you don’t have the time to stay on top of all of the updates that are happening constantly (I’m looking at you, Facebook!). I am compiling all of the most relevant changes that you need to know about here in a single post - bookmark it and check back monthly!
Unfortunately for us, each social media network has its own ideal image size when posting photos, or uploading profile and cover photos - and then, these same images may display differently on desktop vs mobile! Below I've outlined minimum required image sizes/dimensions for the most common platforms.
If you're on social media and you aren't a photographer (either by profession or by hobby), chances are you've wondered where everyone gets the images they post. You know: the beautiful sunset, the super crisp flower close-up, the bright desktop flatlay. Below I've linked to a whole bunch of websites where you can get great photos. In addition, I've also provided some explanations on copyright and why you shouldn't use Google image search to get your photos.
Did you know that LinkedIn has a built in blog feature? Not just updates/posts (or micro-blogging as social media posts are sometimes known as), but full on blog functionality with the ability to format, add images in the header and within your text, hyperlinks, and like/comment/share feature.
So should you start publishing on LinkedIn? What if you already have a blog somewhere else or your own website?
I think it’s no secret that I love me some Trello. And it should be obvious by now that I love me some social media too. So it was inevitable that I try to marry the two. Previously, all of my content was managed in spreadsheets and folders (and still is, to some extent). But now I am streamlining a process to keep me more organized so that I always know what is coming up and have once central place to locate everything.
Since we all know how much Facebook likes to tweak and update its platform, it's possible that you'd like to change some settings on your Facebook Page but those settings are not where you remember them being! On top of that, there are plenty of times when you try to make the changes and get an error or the buttons are greyed out. This post also outlines the issues you may run into and potential solutions.
Working in the social media industry requires constant vigilance, as changes are always being rolled out - and I need to be able to communicate those changes to my clients and show them how to implement them. So anything I can do to save time in my day is necessary for my sanity. Right now I use a combination of Gmail, Trello, Evernote, and Chrome - all of these are free to use.