January 22, 2012 is the date that my business legally came into existence. Which means that I am 5 years old today! I am amazed and happy and proud that I have lasted this long - I feel like I have passed some sort of threshold where now things will all come so much easier. I have a feeling that’s not true, but a girl can dream, OK.
A common misconception is that only large companies or those with multiple people performing social media duties need a policy. While those companies certainly do, a social media policy is also important for small business, solopreneurs, and independent professionals. If your business is engaging on social media without a policy, you may be putting your business reputation at risk.