Updates & Strategy

June Edition: Social Media Updates for Business

June Edition: Social Media Updates for Business

I get it. Social media is changing quickly. You are busy running your business and you don’t have the time to stay on top of all of the updates that are happening constantly (I’m looking at you, Facebook!). I am compiling all of the most relevant changes that you need to know about here in a single post - bookmark it and check back monthly!

What Happened When I Stopped Posting on Social Media for a Week

What Happened When I Stopped Posting on Social Media for a Week

I post on a near daily basis on Facebook, Instagram, LinkedIn, Twitter, and Pinterest. What I noticed (and what has happened before) is that my existing posting strategy was no longer as effective as in the past so it was time to step back and take a look at what I could be doing different.

3 Ways to Incorporate Influencers Into Your Content and Gain Hundreds of Social Shares

3 Ways to Incorporate Influencers Into Your Content and Gain Hundreds of Social Shares

For decades, even centuries, word-of-mouth has been one of if not the most, important and most valuable form of marketing. If you’re going to go to the cinema but stuck on what to watch, the chances are that you’d read some reviews to see which movie looks the best.

Your Google Listing is a Powerhouse to Dominate the Top of Google

Your Google Listing is a Powerhouse to Dominate the Top of Google

Ever wonder how search engine results are compiled or what you need to do to appear higher in those results? Google recently added the ability to “Post” to your Google Listing and the combined power of the image and keyword-rich text is a recipe for success for local businesses wanting to climb the search ranks.

Should You Use Direct Scheduling on Instagram?

Should You Use Direct Scheduling on Instagram?

While Instagram doesn’t have a built-in scheduling feature, they did recently grant developers the ability to set up direct publishing from 3rd party tools to Instagram. Businesses and marketers rejoice! But since Instagram is still a mobile-first platform, there may be situations in which this new functionality is actually *not* to your advantage. Read on to find out if direct scheduling is right for you!