Updates & Strategy

5 Ways to Repurpose Social Media Posts to Save Time

5 Ways to Repurpose Social Media Posts to Save Time

As small business owners and entrepreneurs, it’s rare that we can post 100% original content on every social media platform every day. Some people supplement their social media feeds by sharing other people’s content, which is a great strategy as long as that content is valuable to your audience and isn’t from a direct competitor! So what do you do when you want to post more of your own content but just can’t find the time?

The Do's and Don'ts of Instagram for Business

The Do's and Don'ts of Instagram for Business

Instagram is one of the fastest growing social media networks. This means that many of you who previously dismissed the network because you either didn't have time or didn't think it would work for your business are now signing up. As of writing, Instagram is the network that I get the most questions about (wow, someone finally overtook Facebook!). Here are a few do's and don'ts to help you navigate Instagram for business.

Use Facebook Groups to Grow Your Followers

Use Facebook Groups to Grow Your Followers

If you have ever invested time in networking, you've probably seen how beneficial it can be for your business. When you are networking in a group that has people who you could help and you spend time getting to know people, being helpful, offering free tips you're likely to get increased brand recognition, people talking about you and your business, increased clients, and more referrals. Now take that mindset and apply it to Facebook Groups.

Facebook Contests: What You're Doing Wrong (and how to fix it!)

Facebook Contests: What You're Doing Wrong (and how to fix it!)

I've written about this before. I've posted about it on social media repeatedly. I even gave up a couple times and let y'all do whatever you wanted to do. I thought this was a good time to rephrase and reframe, because Facebook is still the thing that most of my students ask about, and I can't in good conscience not provide this information to you. This article is not meant to freak you out or to make you feel guilty - it is meant to educate.

115 Facts You Never Knew About Social Media

My friends over at Skilled.co have created this pretty epic infographic all about social media that I'm excited to share with you.

Some of us may be hard pressed to remember a time when social media wasn't the first thing we reached for in the morning, but it's only been around for 15 years! What fact here was most surprising to you?