Do you need a social media policy? Have you ever:
-struggled to appear consistent on social media?
-had employees or consultants unsure of how to post on social media?
-had to pass your social media activity to another person without any guidelines?
-had someone post something to your business account that made you wince?
-had staff that use their personal social accounts to discuss business activity?
Policies create guidelines which are critical for people who have consultants or employees, but they're also important for solopreneurs as they provides a set of guidelines for your social media use if something happened to you and you needed to hand your social media reins over to someone.