How to Run an Effective Facebook Contest for Your Business

Let's do contests the RIGHT way!

Have you ever run a contest on Facebook and wondered what the point was? Maybe you're confused by the (ever-changing) Facebook rules? Or maybe you're struggling to come up with a great contest idea? Contest aren't just for giving things away.

As a business on Facebook, your contests should be accomplishing something that contributes to your business strategy in a meaningful way.